This conversation goes behind the scenes at PBS to reveal how producers, editors, and content creators are set up to innovate freely without compromising editorial standards, viewer trust, or data privacy.
Join AWS's Randi Larson for a revealing discussion with two leaders who prove that strong governance isn't a barrier to innovation—it's what makes it possible. Mikey Centrella, Director of Product, AI & Innovation at PBS, and Sri Elaprolu from the AWS Generative AI Innovation Center share how security-first architecture and responsible AI principles enable mission-critical innovation that enriches classrooms, living rooms, and communities across America. The tech that makes lives just plain better.
They unpack:
• How PBS balances speed to market with non-negotiable data protection for millions of viewers
• The governance frameworks that let teams experimen
t safely while maintaining editorial integrity
• What responsible AI looks like in practice—from protecting creator IP to transparent disclosure
• Why starting with foundational security architecture accelerates everything that follows
This example of quiet innovation—PBS's new recommendation engine and discovery tools—helps viewers find exactly what they need, when they need it, while maintaining the trust PBS has built over decades.
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